About Us

Deep tech expertise.
Commercial clarity.

Cherry Lab was built on the belief that the most valuable technology advice comes from people who have actually built, operated, and commercialised technology at scale.

Our Story

Built by practitioners.

Cherry Lab was founded in Singapore by a team with uncommon breadth — institutional finance at the highest levels, and deep operational experience across frontier technology sectors including AI, Web3, DeFi, and digital assets.

That combination — Wall Street rigour and technology-native execution — is the core of what we bring to every client engagement. We have been on both sides of technology investments: as advisors, as operators, and as founders.

We operate as a lean, high-expertise consultancy, engaging specialist practitioners on a project basis to deliver enterprise-grade advisory while maintaining the agility that fast-moving technology sectors require.

Institutional Finance
Goldman Sachs
Program Sales Trader, Asia Pacific
Institutional Finance
Morgan Stanley
Program Sales Trader, Americas
Technology & Web3
DeFi · AI · Crypto
Founder & operator across multiple ventures
Education
University of Michigan
Stephen M. Ross School of Business — Highest Honors
Our Team

Senior expertise. Every engagement.

No junior analysts. No bloated delivery teams. Every Cherry Lab engagement is led and delivered by senior advisors who have operated at the frontier of technology and finance.

Strategy & AI

Technology Strategy

Deep expertise in agentic AI systems, enterprise automation, and AI-ready data infrastructure. Track record of designing and deploying AI workflows at institutional scale.

Blockchain & Web3

Blockchain & Digital Assets

Hands-on experience founding and operating blockchain protocols, crypto exchanges, and DeFi ventures. Licensed across multiple regulatory jurisdictions in Asia Pacific.

Finance & Capital Markets

Institutional Finance

Backgrounds from Goldman Sachs and Morgan Stanley across institutional equity and capital markets. Deep understanding of how technology investments translate to commercial outcomes.

Our Values

How we operate.

🎯

Outcomes First

Every engagement is scoped around a defined business outcome. We do not deliver strategy decks — we deliver clarity and executable roadmaps.

🔍

Intellectual Honesty

We tell clients what we actually think, including when an idea is unlikely to work. Our value is in our judgement, not in telling clients what they want to hear.

⚙️

Technical Precision

We go deep. Our advisors understand technology at the implementation level, which means our strategy is grounded in what is actually buildable.

📈

Commercial Pragmatism

Technology investment must translate to business value. We filter every recommendation through the lens of commercial viability and return on investment.

Engagement Model

How we work with clients.

Cherry Lab engages through structured advisory mandates, typically ranging from three months to two years. Engagements are scoped around clearly defined business objectives.

01

Discovery & Scoping

We work with you to define the problem, assess current capabilities, and establish the parameters of engagement.

02

Strategy & Design

We produce actionable roadmaps, technical assessments, and implementation frameworks tailored to your context.

03

Execution & Advisory

We support implementation through workshops, proof-of-concept development, and ongoing strategic advisory.

Let's see if we're the right fit.

We take a select number of clients at any given time to ensure every engagement receives the attention it deserves.